ROCHESTER, N.Y., 12 May 2022 – Kodak Alaris has announced that CRN®, a brand of The Channel Company, has named Amanda Holmes, EMEA & APAC Marketing Director, to its Women of the Channel list for 2022.

The CRN Women of the Channel list honors exceptional women for their strategic vision, thought leadership and channel advocacy that impacts growth and innovation in the channel. The annual CRN Women of the Channel list is the official guide to the top female leaders across all corners of the IT channel – including vendors, distributors, and solution providers whose vision, expertise and contributions make an impact on the industry every day.

By bringing innovative concepts, strategic business planning and comprehensive channel initiatives to life, these extraordinary women support partners and customers with exceptional leadership. CRN celebrates these women, who are so deserving of recognition, for their constant dedication to channel excellence.

In her role as EMEA & APAC Marketing Director, Holmes leads and inspires a high performing team of twelve people across both regions. She works closely with the worldwide leadership team to develop and implement strategic marketing activities to highlight the advantages of the scanners, capture software and professional services from Kodak Alaris. Holmes has forged strong relationships with key channel, alliance, and strategic partners, leveraging those partnerships to optimize investments and maximize channel engagement.

“Amanda works tirelessly to deliver higher value to our company, her team and our channel partners,” said Sue Rodeman, Head of Global Marketing, Kodak Alaris. “We are delighted to see her achievements, fantastic work and contribution to the business and wider IT channel recognized by CRN. It’s very well deserved.”

This recognition follows Kodak Alaris earning a prestigious 5-star rating in CRN’s 2022 Partner Program Guide.

“We are proud to once again recognize the remarkable leaders on this year’s Women of the Channel list. Their influence, confidence, and diligence continue to accelerate channel success significantly,” said Blaine Raddon, CEO of The Channel Company. “Their accomplishments will inspire others, and we look forward to witnessing their future contributions to the channel.”

CRN’s 2022 Women of the Channel list will be featured in the June issue of CRN Magazine and online at For more information, please visit the Kodak Alaris website at

About the Alaris division of Kodak Alaris
Kodak Alaris is a leading provider of enterprise data capture solutions that simplify business processes. Powered by decades of image science innovation, our award-winning scanners, software, and services are available worldwide and through our network of channel partners. For more information, please visit and follow us on LinkedInYouTube, and Twitter.

© 2022 Kodak Alaris Inc. TM/MC/MR: Alaris
All trademarks and trade names used are the property of their respective holders. The Kodak trademark and trade dress are used under license from Eastman Kodak Company.

Brooke Crowe
[email protected]

 About The Channel Company
The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers, and end-users. Backed by more than 30 years of unequaled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace.

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Source Kodak Alaris